McCain just got done giving a Major Policy Address on crime and punishment at the South Carolina Criminal Justice Academy in Columbia, which is where the caravan is heading back to Charleston from. It was a resoundingly scary speech, delivered in a large airless cinderblock auditorium surrounded by razor wire and guard towers (the SCCJA adjoined a penal institution so closely that it wasn’t clear where one left off and the other began) and introduced by some kind of very high-ranking Highway Patrol officer whose big hanging gut and face the color of rare steak seemed right out of southern-law-enforcement central casting and who spoke approvingly and at some length about Senator McCain’s military background and his 100 percent conservative voting record on crime, punishment, firearms, and the war on drugs. This wasn’t a Town Meeting Q&A-type thing; it was a Major Policy Address, one of three this week prompted by Bush2000’s charges that McCain is fuzzy on policy, that he’s image over substance. The speech’s putative audience was 350 neckless young men and women sitting at attention (if that’s possible) in arrow-straight rows of folding chairs, with another couple hundred law enforcement pros in Highway Patrol hats and mirrored shades standing at parade-rest behind them, and then behind and around them the media — the real audience for the speech — including NBC’s Jim C. and his soundman Frank C. (no relation) and the rest of the network techs on the ever-present fiberboard riser facing the stage and filming McCain, who as is SOP first thanks a whole lot of local people nobody’s heard of and then w/o ado jumps right into what’s far and away the most frightening speech of the week, backed as always by a 30' ¥ 50' American flag so that when you see B-film of these things on TV it’s McCain and the flag, the flag and McCain, a visual conjunction all the candidates try to hammer home. The seated cadets — none of whom fidget or scratch or move in any way except to blink in what looks like perfect sync — wear identical dark-brown khakis and junior models of the same round big-brimmed hats their elders wear, so that they look like ten perfect rows of brutal and extremely attentive forest rangers. McCain, who does not ever perspire, is wearing a dark suit and wide tie and has the only dry forehead in the hall. US congressmen Lindsey Graham (R-SC, of impeachment-trial fame) and Mark Sanford (R-SC, rated the single most fiscally conservative member of the ’98-’0 °Congress) are up there onstage behind McCain, as is also SOP; they’re sort of his living letters of introduction down here this week. Graham, as usual, looks like he slept in his suit, whereas Sanford is tan and urbane in a V-neck sweater and Guccis whose shine you could read by. Mrs. Cindy McCain is up there too, brittly composed and smiling at the air in front of her and thinking about God knows what. Half the buses’ press don’t listen to the speech; most of them are at different spots at the very back of the auditorium, walking in little unconscious circles with their cellular phones. (You should be apprised up front that national reporters spend an enormous amount of time either on their cell phones or waiting for their cell phones to ring. It is not an exaggeration to say that when somebody’s cell phone breaks they almost have to be sedated.) The techs for CBS, NBC, CNN, ABC, and Fox will film the whole speech plus any remarks afterward, then they’ll unbolt their cameras from the tripods and go mobile and scrum McCain’s exit and the brief Press-Avail at the door to the Straight Talk Express, and then the field producers will call network HQ and summarize the highlights and HQ will decide which five- or ten-second snippet gets used for their news’s nightly bit on the GOP campaign.
It helps to conceive a campaign week’s events in terms of boxes, boxes inside other boxes, etc. The national voting audience is the great huge outer box, then the SC-electorate audience, mediated respectively by the inner layers of national and local press, just inside which lie the insulating boxes of McCain’s staff’s High Command who plan and stage events and spin stuff for the layers of press to interpret for the layers of audience, and the Press Liaisons who shepherd the pencils and heads and mediate their access to the High Command and control which media get rotated onto the ST Express (which is itself a box in motion) and then decide (the Liaisons do) which of these chosen media then get to move all the way into the extreme rear’s salon to interface with McCain himself, who is the campaign’s narrator and narrative at once, a candidate whose biggest draw of course is that he’s an anticandidate, someone who’s open and accessible and “thinks outside the box,” but who is in fact the campaign’s Chinese boxes’ central and inscrutable core box, and whose own intracranial thoughts on all these boxes and layers and lenses and on whether this new kind of enclosure is anything like Hoa Lo’s dark box are pretty much anyone in the media’s guess, since all he’ll talk about is politics.
Plus Bullshit 1 is also a box, of course, just the way anything you can’t exit till somebody else lets you out is, and right now there are 27 members of the national political media on board, halfway to Charleston. A certain percentage of them aren’t worth introducing you to because they’ll get rotated back off the Trail tonight and be gone tomorrow, replaced by others you’ll just be starting to recognize by the time they too rotate out. That’s what these pros call it, the Trail, the same way musicians talk about the Road. The schedule is fascist: wake-up call and backup alarm at 0600h, express check-out, Baggage Call at 0700 to throw bags and techs’ gear under the bus, haul ass to McCain’s first THM at 0800, then another, then another, maybe an hour off to F&F someplace if ODTs permit, then usually two big evening events, plus hours of dead highway DT between functions, finally getting into that night’s Marriott or Hampton Inn at like 2300 just when room service closes so that you’re begging rides from FoxNews to find a restaurant still open, then an hour at the hotel bar to try to shut your head off so you can hit the rack at 0130 and get up at 0600 and do it all again. Usually it’s four to six days for the average pencil and then you go off home on a gurney and your editor rotates in fresh meat. The network techs, who are old hands at the Trail, stay on for months at a time. The McCain2000 staff have all been doing this full-time since Labor Day, and even the young ones look like the walking dead. Only McCain seems to thrive. He’s 63 and practically Rockette-kicks onto the Express every morning. It’s either inspiring or frightening.
Here’s a quick behind-the-scenes tour of everything that’s happening on BS1 at 1330h. A few of the press are slumped over sleeping, open-mouthed and twitching, using their topcoats for pillows. The CBS and NBC techs are in their usual place on the couches way up front, their cameras and sticks and boom mikes and boxes of tapes and big Duracells piled around them, discussing obscure stand-up comedians of the early 70s and trading press badges from New Hampshire and Iowa and Delaware, which badges are laminated and worn around the neck on nylon cords and apparently have value for collectors. Jim C., who looks like a chronically sleep-deprived Elliott Gould, is also watching Travis’s leather bookbag swing metronomically by its over-shoulder strap as Travis leans against the safety bar and dozes. All the couches and padded chairs face in, perpendicular to BS1’s length, instead of a regular bus’s forward-facing seats. So everyone’s legs are always out in the aisle, but there’s none of the normal social anxiety about your leg maybe touching somebody else on a bus’s leg because nobody can help it and everyone’s too tired to care. Right behind each set of couches are small white plastic tables with recessed cup-receptacles and AC outlets that work if Jay can be induced to turn on the generator (which he will unless he’s low on fuel); and the left side’s table has two pencils and two field producers at it, and one of the pencils is Alison Mitchell, as in the Alison Mitchell, who is the NY Times’s daily eye on McCain and a very high-end journalist but not (refreshingly) one of the Twelve Monkeys, a slim calm kindly lady of maybe 45 who wears dark tights, pointy boots, a black sweater that looks home-crocheted, and a perpetual look of concerned puzzlement, as if life were one long request for clarification. Alison Mitchell is usually a regular up on the Straight Talk Express but today has a tight 1500h deadline and is using BS1’s superior current to whip out the story on her Apple PowerBook. (Even from outside the bus it’s easy to tell who’s banging away on a laptop right then, because their window shades are always down against daytime glare, which is every laptop-journalist’s great nemesis.) An ABC field producer across the table from A. Mitchell is trying to settle a credit card dispute on his distinctive cell phone, which is not a headset phone per se but consists of an earplug and a tiny hanging podular thing he holds to his mouth with two fingers to speak, a device that manages to make him look simultaneously deaf and schizophrenic. People in both seats behind the table are reading USA Today (and this might be worth noting — the only news daily read by every single member of the national campaign press is, believe it or not, USA Today, which always appears as if by dark magic under everybody’s hotel door with their express check-out bill every morning, and is free, and media are as susceptible to shrewd marketing as anybody else). The local TV truck’s muffler gets louder the farther back you go. About two-thirds of the way down the aisle is a little area that has the bus’s refrigerator and the liquor cabinets (the latter unbelievably well stocked on yesterday’s Pimpmobile, totally empty on BS1) and the bathroom with the hazardous door. There’s also a little counter area piled with Krispy Kreme doughnut boxes, and a sink whose water nobody ever uses (for what turn out to be good reasons). Krispy Kremes are sort of the Deep South equivalent of Dunkin’ Donuts, ubiquitous and cheap and great in a sort of what-am-I-doing-eating-dessert-for-breakfast way, and are a cornerstone of what Jim C. calls the Campaign Diet.