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Bitcoin back years.

It didn’t seem like a

terribly attractive business

proposition to Cameron, but

he wanted to hear more—if

only to understand how bad

this was all going to be for his

Bitcoin holdings. He asked

Gonzague to send him some

sort of concrete plan for what

they had in mind.

The next day Gonzague

sent the twins a twelve-page

document, labeled “Crisis

Strategy Draft.” It had been

put together for Mark and

Gonzague by a small public

relations firm run by some

Americans living it Tokyo. It

was clearly a draft document,

with

typos

and

inconsistencies, but it pulled

no punches about what had

happened:

The reality is that

MtGox can go

bankrupt at any

moment, and certainly

deserves to as a

company. However,

with Bitcoin/crypto

just recently gaining

acceptance in the

public eye, the likely

damage in public

perception to this

class of technology

could put it back 5~10

years, and cause

governments to react

swiftly and harshly.

At the risk of

appearing hyperbolic,

this could be the end

of Bitcoin, at least for

most of the public.

After reading through the

document, and its four-part

plan for closing Mt. Gox

temporarily and reopening it

under new owners, the twins

still couldn’t figure out what

was being asked of them,

other than putting a lot of

money

into

a

failing

company.

“I understand the larger

points you raise, but it is

unclear to me what the exact

plan of action here is,”

Cameron wrote back.

The twins were not the

only people to whom Mark

and Gonzague were looking

for a lifeline. They also sent

the Crisis Strategy Draft to

Barry Silbert in New York,

who

had

his

Bitcoin

Investment Trust up and

running

with

tens

of

thousands

of

Bitcoins.

Essentially everyone told the

Mt. Gox team the same thing:

there was nothing to do but

admit the losses and declare

bankruptcy. When Roger Ver

met the Mt. Gox team at the

Tokyo American Club on

Monday morning, he told

them that no one in the world

had enough Bitcoins to bail

them out, except perhaps

Satoshi Nakamoto. Mark and

Gonzague didn’t believe it,

and wanted to keep the

information in a small circle

of people to give them more

time to find a savior. After

Mark refused to admit the

problem in a call with

members of the Bitcoin

Foundation, Roger angrily

called some of the foundation

members himself and let

them

know

what

was

happening.

Once the word spread

among

the

top

Bitcoin

companies on Monday, they

all

began

preparing

for

something

that

had

the

potential to take down the

whole Bitcoin experiment. In

a shared Google document,

they worked on a joint

statement that gave their best

argument for why people

should

not

lose

hope.

Ordinary Bitcoin users got

some

indication

that

something was wrong when

Mt. Gox’s Twitter account

suddenly

disappeared

on

Monday. But Gonzague and

Mark continued to hold out

hope that someone would

come in and bail them out.

When Cameron wrote on

Monday to ask what was

going on, Mark said he was

planning to begin talking with

a

bankruptcy

judge

on

Tuesday. But, he emphasized,

“Our current goal is to try to

save MtGox before filing for

bankruptcy—in which case

filing wouldn’t be required

anymore.”

The growing bubble of

uncertainty over how this

would all play out finally

burst on Monday night when

a popular Bitcoin blogger,

known as the Two Bit Idiot,

posted a leaked copy of the

Crisis Strategy Draft. As it

began to circulate and the

Bitcoin

masses

tried

to

determine if it was legitimate,

there

was

a

sense

of

suspended motion on the

forums and message boards,

with everyone waiting for the

bottom to fall out. The

companies putting together

the

joint

statement—

Coinbase,

Blockchain.info,

BTC China, Bitstamp, and

Jesse

Powell’s

exchange,

Kraken—were

caught

off

guard by the leak and rushed

to complete their statement,

which ultimately came out a

few hours after the leak. The

companies

urged

Bitcoin

owners to understand that the

losses were the result of

irresponsibility

and

bad

behavior, not of a deeper

flaw:

“This tragic violation of

the trust of users of Mt. Gox

was

the

result

of

one

company’s actions and does

not reflect the resilience or

value of Bitcoin and the

digital currency industry.”

The

price

did

begin

dropping on Bitstamp and

other exchanges. But the free

fall

unexpectedly

slowed

within a few hours, before the

price hit the low it had

reached back in December

when the Chinese exchanges

turned off deposits. Many

people seemed willing to

believe the idea that there was

nothing wrong with Bitcoin;

there was talk that the

disappearance of the most

disastrous company ever to

touch Bitcoin could end up

being a good thing for the

technology. If nothing else,

people had invested enough

time and money that they

couldn’t stomach selling out

of a trough. By Wednesday

morning, the price was back

up where it had been when

the Mt. Gox news came out.

Still, under the apparently

calm surface, there was

immense and largely unseen

damage. As the enormous

figures

from

Mt.

Gox

suggested, tens of thousands

of people had kept their

money with the exchange

despite all the warnings, and

those holdings, estimated at

over $400 million the week

before, had now disappeared

in a mysterious puff of

smoke. Roger had a Japanese

friend,

whom

he

had

convinced to buy Bitcoins

and who had left $12 million

worth of coins with the

exchange. The older man in

Argentina who had purchased

large numbers of coins from

Wences Casares, back in

2012, had also kept them with

Mt. Gox. The man had been

using Bitcoin to keep his

retirement savings out of the

unreliable peso—but now it

was Bitcoin that failed him.