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Brandweek, 4, 229

Brazil, 230,244

Brewer, Dave, 71

Brinker, Norman, 88

Britain. See United Kingdom

Broken Heartland (Davidson), 147

Brothers, Joyce, 105

Bruce, Douglas, 64

BSE (bovine spongiform encephalopathy), 202

Buck’s Pizza, 98

Buddy’s Bar-B-Q, 98

Budweiser, 43

Bugsy Malone, 68

Bureau of Labor Statistics, 172, 180

Burger Fries, 130

Burger King: advertising to children, 51, 231; and Cheyenne Mountain Air Force Station, 2; and crime, 85, 86; deliberate food contamination at, 222; and flavor additives, 125–26, 128; franchises for, 98; and french fries, 117; history of, 24; and Hudson Foods, 194; and impulsive buying, 66; at industry top, 27; as international, 229; Kids Club, 45; labor practices, 69–72, 82; and Nickelodeon, 48; and obedience, 75; and overtime wages, 74; playgrounds at, 47; portion sizes at, 241; profit margins of soda, 286n; and restaurant technology, 71; and Teletubbies, 48; and throughput, 69; training manual of, 70; and Uniform Commercial Code, 101. See also Insta-Burger King

Burns, Matthew, 22

Bush, Barbara, 104, 106

Bush, George, 105, 206

Bush Boake Allen, 121

Bushey, John, 57

Business Insurance, 160

Butchers, 154

Cabbage Patch Kids, 47

Cadbury-Schweppes, 53

Caffeine, 54

California: citrus production in, 13–14; drive-in restaurants in, 17; fast food industry development in, 19–21; Hell’s Angels in, 21; migrant workers in, 161–62; population growth in, 15–16; resident migration from, to Colorado Springs, 61–65; and World War II, 18. See also specific cities

Callicrate, Mike, 143–44

Cameron, Mike, 55

Campbell, William J., 17

Camp Carson, 61

Campylobacter jejuni, 196, 202–3

Canada, 77, 117, 230

Cappelli, Mike, 77

Cappelli, Tom, 77

Captain D’s, 86

Cargill, 8, 230

Carhops, 17, 18, 24

Carlin, George, 234

Carlini, Trent, 234

Carl Karcher Enterprises, Inc. (CKE), 25–28

Carl’s Drive-in Barbeque, 18–19

Carl’s Jr. restaurants: competition of, 24; creation of, 21–22; franchises for, 25, 98; and growth, 267; interstate expansion of, 25, 78; portion sizes at, 241

Carnation Milk Company, 35

Carpal tunnel syndrome, 187

Carriba’s, 78

Carter, Jimmy, 208

Cartoon Network, 46

Cassidy, David, 234

Catfish industry, 159

Cattle industry: and beef consumption, 142, 277n; and Beef Trust, 137; breeds of cattle, 255–56; and captive supplies, 138, 142–43; chicken manure as cattle feed, 202–3; and disease, 201–4, 257; economic problems in, 136–38, 142–43, 144–47; and environmentalism, 133–35; and European exports, 142; and fast food industry, 8–9; and hormones, 263; intimidation by meatpacking industry, 143–44; and land trusts, 145; “mad cow disease,” 202; secret pricing in, 143; suicide rates in, 146. See also Meatpacking industry

Cattle King Packing Company, 218–19

CDC. See Centers for Disease Control and Prevention (CDC)

Census Bureau, 306n

Center for Public Integrity, 210

Center for Science in the Public Interest, 54

Centers for Disease Control and Prevention (CDC), 195, 222, 240

Chain, Steve, 276n

Chain Operators Exchange (COEX), 236–39, 290n

Chamber of Commerce, U.S., 185

Chandler, Alfred D., 68–69

Chemical Market Reporter, 124

Cheskin, Louis, 97–98

Chevy’s, 73

Cheyenne Mountain Air Force Station, 1–2, 7, 275n

Chicago, 16, 152–53, 155–57

Chicago Historical Society, 306n

Chicago Tribune, 179

Chicken industry. See Poultry industry

Chicken manure, 202–3

Chicken McNuggets, 139–40, 301n

Chicken Shack, 98

Child labor and child labor laws, 73, 80, 82, 261, 262

Children: and Disney and Kroc, 33; and E. coli 0157:H7, 198–99; and hamburgers, 198; and heart attacks, 242; and hemolytic uremic syndrome (HUS), 199–200; impact of fast food industry on, 9; Internet as data source on, 45; and mass marketing techniques, 8; and meat contamination, 218–21; obesity of, 242; and soft drink consumption, 54–55; as target customers, 40–49, 231, 262, 267; and television advertising, 45–46

Children’s Online Privacy Protection Act, 45

Child Welfare League, 46

Chili’s, 88

China, 230, 231, 242

Christian Coalition, 63

Chuck E. Cheese, 87

Cigarette advertising, 262

Citric acid, 143

CKE. See Carl Karcher Enterprises, Inc. (CKE)

Clean Air Act, 165–66

Cleaning crews, 176–78, 310–11n

Clinton administration, 185, 207, 210, 214, 215

Clostridium perfringens, 197

CME KidCom Ad Traction Study II, 43

Coan, Mike, 160

Coble, Howard, 101

Coca-Cola: and brand recognition, 4, 229; in China, 231; marketing of, in public schools, 51, 53–55, 56; and McDonald’s, 54; and nutrition, 54; and profit margins, 286n

COEX. See Chain Operators Exchange (COEX)

Coffey, Allen, Jr., 101

Colombia, 244

Colorado, 1–2, 7, 59–66

Colorado Cattlemen’s Association, 144–45

Colorado Restaurant Association, 73

Colorado Springs, 1–2, 7, 59–66

Colorado Springs Gazette-Telegraph, 63

Colorado Springs Independent, 57

Colorado Springs Sun, 63

Columbia Film Studio, 19

Columbia/HCA, 5

Columbus, Christopher, 124

Comfort foods, 123

“Committee for Employment Opportunities,” 72

Communism, Hypnotism, and the Beatles (Noebel), 65

ConAgra: and contaminated meat, 219; and fast food conventions, 236; fraudulent actions of, 159–60; as french fry producer, 158; and illegal immigrants, 162; and industry uniformity, 305n; as international, 230–31; and intimidation of cattle ranchers, 143; and Lamb Weston, 130, 158; and meatpacking industry consolidation, 8; Monfort takeover by, 158–59; and nation’s largest meatpacking plant, 149–50; poultry division of, 140; and price fixing, 159; profit margins, 174; tax breaks from Nebraska, 163–64; and workers’ compensation, 184

ConAgra Who?, 159

Connelly, John, 227

Conservation. See Environmentalism

Consortium Members, Inc., 100

Consumers Union, 46, 56

Conway family, 257–58

Conway’s Red Top Restaurant, 257–59

Coolidge, Calvin, 38

Copenhagen, 244

Corn, 143

Cornell University, 126

Corporate logos, 20

Country Pride, 159

Cox News Service, 212

Cracker Barrel Old Country Store, 162

Cramer, Keith G., 22

Crawford, Cindy, 237

Creutzfeldt-Jakob disease, 202

Crime: in fast food industry, 83–87, 292n, 293n; and meatpacking industry, 154–55, 164–66, 179–81, 206, 305n; and migrant workforce, 162; organized crime in meatpacking industry, 154–55, 305n; sexual harassment, 176. See also Injuries

CrissCut Fries, 130

Cross, Russell, 207

Cryptosporidium parvum, 196

Cudahy, 137

Cumulative trauma injuries, 163, 185, 310n

Cuomo, Mario, 105

Cyclospora cayetanensis, 196