Journal of the American Medical Association, 43
J. R. Simplot Company, 111, 113, 116, 129–30, 209, 231, 236, 269
Jungle (Sinclair), 152–53, 204–5
“Just in time” production, 67
Justice Department. See U.S. Department of Justice
Kabong, Matthew, 91–92
Kaman Services, 62
Karcher, Ben, 13–14
Karcher, Carl Leo, 26
Karcher, Carl N.: biography of, 13–15; drive-in restaurants of, 18–19; financial problems of, 25–28, 281n; hot dog carts of, 15, 18–19; ousted from board of CKE, 26; and self-service restaurants, 21–22
Karcher, Don, 25–26
Karcher, Margaret Heinz, 14–15, 27–28
K-Bob’s Steakhouses, 98
KCBS-TV, 222
Keith’s Drive-In Restaurant, 22
Kennedy, Ted, 88
Kentucky Fried Chicken. See KFC (Kentucky Fried Chicken)
Keystone Foods, 139
Kezios, Susan, 99
KFC (Kentucky Fried Chicken): and anti-U.S. imperialism, 243–44; and crime, 86; franchises for, 95; history of, 23; as international, 88, 229, 230; as largest poultry purchaser, 140; and NCAA promotions, 48; and restaurant technology, 71
Kidney illnesses, 195, 200
KidPower conference, 231
Kids as Customers (McNeal), 44
Kinko’s, 59
Kinney, Joseph A., 85
Kirby, Jesse G., 17
Kissinger, Henry, 104, 105
Klasky-Csupo, 48
K-Mart, 3
Knight, Jacque, 212
Knott’s Berry Farm, 159
Kool-Aid, 124
Kraft, John, 318n
Kristallnacht, 226
Kroc, Ray A.: and brand loyalty, 43; and Disney, 33–37, 49; as founder of McDonald’s Corporation, 5, 35, 198; and franchises, 95–96; on french fries, 114–15; marketing tools of, 40–41; McDonald brothers’ relationship with, 34–35, 96–97; and Morris, 249; museum of, 31–32; on nonconformists, 5; philosophy of, 37; and Simplot, 115; and site selection for McDonald’s, 66; and Speedee Service System, 34–35. See also McDonald’s Corporation
Küttler, Thomas, 228, 250
Kuwait, 230
Kwitny, Jonathan, 16–17, 306n
Labor practices: and assembly line system, 68–69; awards for employees, 88; child labor and child labor laws, 73, 80, 82, 261, 262; and employee turnover, 72–73, 83, 88, 160–61, 163; and health insurance, 160, 161, 162, 257, 259; hiring practices, 70–72; and injuries, 176–78, 181, 186–90, 264–65; and kitchen technology, 71–72; and opposition to safety laws, 8; and overtime wages, 73–75, 82, 262; and polygraph testing, 76; and regimentation, 69–70; and “stroking,” 74; and unions, 71, 75–77, 88, 257; vacations, 160, 161; and wages, 8, 37, 73–75, 88, 259, 262; and worker safety, 84–85, 172–90; and workers’ compensation, 184–85. See also Fast food industry; Meatpacking industry; Workforce; and specific companies
Labor unions. See Unions
La Choy, 159
Lamb, F. Gilbert, 130
Lamb Water Gun Knife, 130
Lamb Weston, 116–17, 129, 158, 230–31, 269
Land trusts, 145
Landauer, Fritz, 226
Language spoken in workplace, 70–72, 160
Lansing, Mich., 77
Lantos, Tom, 180
Lasater, Dale, 255–57
Lasater, Tom, 255–56
Lasater Ranch, 255–57
Las Vegas, 234–39, 323n
Latinos, 160–63, 175, 308n, 310n
Lawsuits: for libel, 245–49, 266–67; and overtime wages, 75; for sexual harassment, 176, 310n; and worker safety, 181, 182
Leidner, Robin, 70
Lenin, V. I., 249
Levenstein, Harvey, 113–14
Levis, 234
Libel, 245–49,266–67
Licensing, 40
Life As I Have Known It Has Been “Finger-lickin’ Good” (Sanders), 23
Lifetime Learning Systems, 56
Limited, 78
Linkletter, Art, 25
Listeria monocytogenes, 196, 197
Literacy, 161, 178, 203
Little Caesars, 91–92, 94, 102–4, 241
Litton Data Systems, 62
Livestock Market Digest, 138
Lockheed Martin, 261
Logos of corporations, 20
London Evening Standard, 233
London Greenpeace, 245–49
Los Angeles, 15, 16, 18, 61–62, 64–65, 293n
Los Angeles Times, 85
Louisiana Tech University, 141
Love, John F., 20
Lowe, Peter, 105, 106, 239
Lowe, Tamara, 105
Luftwaffe Institute for Aviation Medicine, 39, 283n
Luxenberg, Stan, 94
Lysine, 143
Macdonald, Cameron Lynne, 4
Mack Truck, 16
“Mad cow disease,” 202
Maerker, Christa, 232
Maggart, Lindsay, 112
Magic Kingdom (Watts), 36
Mail Boxes Etc., 229
Maine, potato production in, 117
Makepeace, Mary Lou, 259
Managers: crimes committed by, 84; and drug abuse, 174; influence on workplace, 74–75, 82–83; salaries of, 73, 74, 259–60
Mandeville, Bud, 130
Manure, 150, 202–3, 305n, 317n
Marin, Lorenzo, Sr., 178
Marketing. See Advertising
Marketing to Kids Report, 43
Marriott Hotels, 92
Martino, June, 96
Mary Poppins, 42
Mascots, 41, 45
Mass production, 20, 36
Mayor McCheese, 42
McCain, 117
McConnell, Mitch, 210
McDonald, Maurice, 19–21, 34–35, 69, 96, 115
McDonald, Richard, 19–21, 34–35, 69, 96, 97, 115
McDonald Brothers Burger Bar Drive-In, 19–21
McDonaldlands, 42
McDonald’s Corporation: and anti-U.S. imperialism, 243–44; and assembly line, 20,69; and “brand essence,” 49–51; brand recognizability of, 229; in Brazil, 230; and Chicken McNuggets, 139–40, 301n; children as target market for, 40–42, 243; and children’s videos, 48; and Coca-Cola, 54; Colorado Springs as test site for, 66; and “comfort foods,” 123; competition of, 24, 49; and Consortium Members, Inc., 100; corporate logo of, 20; and corporate-sponsored teaching materials, 56; and crime, 86–87; customer demographics for, 315n; and Dachau concentration camp, 233–34; and dairy cattle, 204; and disease dissemination, 196; and E. coli, 199; and emotional connection, 49–51; and employee turnover, 276n; employees as babysitters, 83; as family restaurant, 198; and film studio promotions, 48; and flavor additives, 120–21, 128; food quality at, 222, 260, 268; and Fox Kids Network, 48; and franchises, 95–96, 98, 100; and french fries, 115, 116–17, 120–21, 128, 129–31, 231; and Fujita, 323n; golden arches, 4, 20, 98, 276–77n; Hamburger University, 31, 230; and Happy Meals, 47–48, 242, 262; history of, 19–21, 34–35; imitation of, 22, 65, 97; and impulsive buying, 66; at industry top, 27; as international, 228–29, 230–34, 267; and “just in time” production, 67; labor practices of, 69–70, 71, 75–77, 82; as largest beef purchaser, 136; libel suit brought by, 245–49; marketing tools of, 40–41; mascots of, 41; and Mayor McCheese, 42; “McDonald’s Bill,” 37; McStore, 31–32; “My McDonald’s” campaign, 50–51; and NBA, 50; and obesity, 242; and oil embargo, 24; operations manual of, 69–70, 75; and overtime wages, 74; overview of, 4; playgrounds of, 47; and polygraph testing, 76; and pork, 4, 276n; portion sizes, 241; and poultry industry, 139–40; profit margins, 54, 286n; and public criticism, 268–69; Quintillion software, 66; real estate holdings of, 4, 96, 276n; and restaurant technology, 66–67, 71; and robotics, 66–67; and Ronald McDonald, 30, 41–42, 45, 48, 95, 231, 232–33, 250, 276n; saturated fat in foods of, 298n; and school cafeterias, 56; and service economy, 4; site selection for, 66; and Speedee Service System, 20–21; sports promotions of, 48; spying activities of, 247–48; and standardization of America’s retail environment, 5, 97–98; store closures to avoid unionization, 77; store-opening procedure of, 67–68; and “stroking,” 74, 76; teenage employees of, 67–68, 80–81; and Teenie Beanie Baby promotion, 47–48, 86; and throughput, 67–71; as toy distributor, 4, 47–58, 276n; and Uniform Commercial Code, 101; and unions, 233; and wage rates, 75, 291n; and Walt Disney Company, 6, 33–34, 49, 50; and Western World, 42