Nooglers
Norman, Donald A.
Norvig, Peter
Obama, Barack
Old media
acquisitions, purpose of
ad revenues, risks of
concerns related to Google
content, meaning of
decline of
Google going public, response to
Google outreach to
new media acquisitions by
new media threats to
radical solutions, need for
recession of 2008, impact on
See also Advertising, traditional; Books/ book publishers; Magazines/magazine ads; Music companies; Newspapers/ newspaper ads; Telephone companies; Television
Opsware
O‘Reilly Tim
Orkut
Overture
Page, Larry
on advertising formula
on advertising policy
background information
clarity of purpose
in computer industry
on content and Google
and digitized books
focus at Google
goals for Google
Google, development of
as Google billionaire
on Google users
limitations of
marketing, position on
on newspaper industry decline
personality of
relationship with Brin
on “solving search,”
at TGIF, example of
title of
wife, Southworth, Lucy
PageRank
development of
limitations of
Partners Program
Passport
Patel, Amit
Patriot Act
Payment-based services, online, examples of
PayPal
Peretsman, Nancy B.
Philips, Jeremy
Phorm
Picasa
Pichette, Patrick
background information
cost cutting by
role at Google
Piracy
antipiracy efforts
and book industry
DoubleClick threat
movies
YouTube content
Pittman, Robert
Pixar
Political action committee (PAC), NETPAC
Political participation, and YouTube
Poptub
Pop-up ads, blocking
Porn searches, discouraging
Portals, versus search engines
Postman, Neil
Procter amp; Gamble, Google employee exchange
Product management
Project Virgle
Public Knowledge
Public offering
dual-voting stock
initial resistance to
IPO, text of
IPO price
“Letter from the Founders, A,”
and millionaire employees
old media response to
stock price, initial jump
stock structure proposal by founders
Pyra Labs
Quarterlife
Radio
decline of industry
Google Audio Ads
new media threats to
satellite
Radio spectrum, for wireless devices
Ramaswamy, Sridhar
Rattner, Steven
Raymond, Eric Steven
Reality mining
Recession of 2008
and Google
impact on media/tech industry
Red Hat
Redstone, Sumner
Hulu, rejection of
MySpace bid
on new media
recession of 2008, impact on
YouTube, view of
See also Viacom
Regulation, federal. See Federal government
Reuters
Reuters, Thomas
Reyes, George
Rosenberg, Jonathan
Rosenblatt, David
Rosing, Wayne
Rotenberg, Marc
Rothenberg, Randall
Rubin, Andy
Salaries at Google
Samsung
Sandberg, Sheryl
background information
at Facebook
leaves Google
role at Google
Satellite radio
Scannell, Herb
Schmidt, Eric
on Apple board
background information
as CEO
and cloud computing
and CNET dispute
on content and Google
on decline of old media
on free service
goals for Google
as Google billionaire
on Google expansion
on Google as “moral force,”
on monetizing YouTube
negative views of
on old media concerns
personality of
on privacy issue
on recession and Google
role at Google
Schoendorf, Joe
Schrage, Elliot
Sculley, John
Search
solving, Page on
threats to Google
vertical searches
Search, The (Battelle)
Search Engine Land
Search engines
Google. See Google Search
versus portals
Search Engine Strategies (SES)
Seidenberg, Ivan
Semel, Terry S.
70-20-10 strategy
Sezmi wireless box
Shelton, Johanna
Shirky, Clay
Shriram, Ram
on CEO search
as investor
on IPO
role at Google
Silverstein, Craig
on artificial intelligence
role at Google
Slaughter, Anne-Marie
Sling Media Entertainment Group
Smart phones
advertising potential of
functionality of
Smith, Adam
Smith, Megan
Smith, Quincy
background information
and CBS Interactive
Google, view of
expected to leave CBS
old media, outlook for
Smith, Tad
Social networks
ads, problems of
defined
as threat to Google
See also specific networks
Sohn, Gigi
Sony
Sorrell, Sir Martin
Sotomayor, Ernest R.
Southworth, Lucy
Specter, Michael
Spectrum space
Stanford University
culture replicated at Google
Google, development of
Google shares owned by
Page and Brin at
Stevens, Ted
Stock options
to employees
repricing (2008)
See also Public offering
Street View
Stringer, Sir Howard
Students, use of Google
Sullivan, Danny
Sullivan, Stacy Savides
Sulzberger, Arthur Jr.
Syndication of ads
Talgam, Italy
Telephone companies
concerns related to Google
data collection methods of
versus Google Voice
new media threats to
outlook for future
See also Mobile phones
Television
audience, decline of
Google TV ads
local, decline of
network, decline of
new media threats to
new media ventures
outlook for future
TGIF
elements of
purpose of
Thiel, Peter
Time Warner
Transparent personalization
Troper, Dennis
Trust in Google, by customers. See Users
TV.com
20 percent time
Ullman, Jeffrey
Universal Music Group
Users
advertising, user control of
customer trust in Google
Google, democratizing impact of
and operation of Google
trust as emotional equity
trust versus privacy infringement
wisdom of the crowds approach
Vardi, Yossi
Varian, Hal
Varney, Christine A.
Verizon
and Android
data delivery plan
FIOS cable video service
Google as threat
Microsoft deal
Vertical searches
Viacom
Hecht leaves
lawsuit against Google
and MySpace sale
new media ventures of
YouTube negotiation
See also Redstone, Sumner
Vickery auction
Video Identification System (VID)
Vise, David
Wales, Jimmy
Washington office
Web sites, advertising revenues back to
Wikipedia
Wilson, Fred
WiMAX
Winograd, Terry
on Google founders
role at Google
at Stanford
Wire services
digital business, growth of
Google deals with
Wisdom of the crowds approach
Wojcicki, Anne
Wojcicki, Susan
on Google founders
Google Founders Award
Google spaced rented from
role at Google
Wolfram Alpha
Worldwide Biggies
Wu, Tim
Yahoo
Chinese dissidents, exposing
versus Google
Google as default search
Google as sales agent deal
Google warrant issued to
lawsuit against Google
Microsoft bid for
Overture/Inktomi deal
Peanut Butter Manifesto
profits
Yandex
Yang, Jerry. See also Google
YouTube
advertising on
antipiracy efforts
CBS deal
content partners
Google purchase
versus Hulu
monetizing, problems of
piracy complaints against
and political participation
threat to TV
traditional media deals, rejection of
Zeiger, Dr. Roni
Zeitgeist Conference
Zelnick, Strauss
Zucker, Jeff
Zuckerberg, Marc
Zwick, Edward
Ken Auletta
