20. “I am the Tenzing Norkay of this organization.” The reference was to Sir Edmund Hillary’s sherpa guide on his successful climb to the summit of Mount Everest. Davison compared his contribution to the health and success of Dandy-de-odor-o, Inc. to that of Mr. Norkay, who, in Davison’s opinion, was equally unacknowledged and unappreciated. Memo to Jonathan Blashette, 12 March 1954, Dandy-de-odor-o Corporate Records.
21. Davison did it again. Griswold Lanham, “Harlan Davison,” Entrepreneurial History, 13 (1990), 25–42. As Davison’s behavior become more unpredictable, Jonathan’s unshakeable allegiance to his right-hand man became increasingly difficult to defend. While none of the Dandy lieutenants ever suggested either publicly or privately that Davison should be asked to resign, they never hesitated to bring his mishaps and increasingly bizarre corporate strategies to the boss’s attention. The following letter found its way to Jonathan’s desk on May 3, 1954.
I REMEMBER MAMA
April 27, 1954
Harlan Davison
Executive Assistant to Jonathan Blashette
Dandy-de-odor-o, Inc.
388 Park Avenue
New York City, New York
Dear Mr. Davison,
Thank you for your letter of April 20. I have reviewed your suggestions and shared them with Mr. Nelson and the producers of the television program I Remember Mama. We, like you, are happy that sponsorship of our show has been a successful undertaking for your company, and we look forward to continued success in the future.
We cannot, however, endorse any of the story suggestions you offered in your letter. Without exception, all would be ill-suited for the program, and in some cases creatively counterproductive. As you know, I Remember Mama, is a warm and gentle look at an immigrant Norwegian-American family living in San Francisco at the turn of the century. The story line of each episode is carefully crafted with respect to established characters and milieu, and in accordance with network standards and practices. I am happy to state our specific objections to each of your requests.
1. “Papa should die. Mama, now a widow in reduced circumstances, will be forced to let rooms for the needed income. Thus, opportunities will abound for bringing popular guest stars on the show and for creating many opportunities for shenanigans and hi-jinks. Milton Berle, for example, could play Uncle Oofda, a fishmonger with a penchant for tomfoolery.”
We have no desire to lose the character of the father. He is an integral part of the story. Nor would Milton Berle’s participation be wise. His enormous popularity notwithstanding, he would, no doubt, hijack the program and put everyone in frocks.
2. “Katrin, rather than opening every single episode by leafing dreamily through her family album, should on occasion “remember Mama’ from a sudsy, sultry bubble bath.”
The idea of turning wholesome Katrin into a sex-kitten is one with which none of us would be comfortable.
3. “You have dodged the bullet for far too long. The time has come to put your characters through the event that historical accuracy dictates must certainly have occurred at some point during Katrin’s remembered youth: the San Francisco Quake of ‘06. It is inconceivable that Katrin would remember so fondly the rich details that defined the day-to-day lives of Mama and Papa and young Nels and Dagmar, yet resign to lifelong amnesia the catastrophic carnage that could not help but rip to ribbons the fabric of this close-knit family. You do your viewers a great disservice by pretending that the lives of these San Franciscans were conveniently untouched by one of the greatest tragedies of the early 20th century. Should you wish a less overt approach, I might suggest the following: an episode which takes place before the tragic event in which Mama has a terrible premonition that the town is about to experience carnage on a grand scale. She will be sent to a doctor for counseling but he will dismiss the forewarning as simple dyspepsia. However, in the last minute of the show, the rumbling will begin. It will be a chilling moment. Katrin’s voice will be heard, hauntingly: ’I remember the time that Mama was right. Dead right.’” The following week we would see the family sifting through rubble.
Mr. Davison, our program is set in a different San Francisco. A San Francisco in which earthquakes do not occur. A San Francisco that does not even rest upon a single seismic fault line. This is our choice. Our viewers do not tune in each week to witness “catastrophic carnage.” They can get that by watching the Roller Derby.
With all best wishes,
Frank Gabrielson
22. “I fired Davison today.” Jonathan Blashette to Andrew Bloor, 3 May 1954, AnB.
23. “I have lost my best friend.” Jonathan’s Diary, 3 May 1954. The estrangement lasted eighteen months and took its toll on Davison. In addition to being his friend, Jonathan also served as both rudder and fender for Davison, whose interchange with the world often left a deficit of understanding for all concerned. Rather than receding from a society from which he felt alienated, Davison often found himself shoved front and center, there to be ridiculed by a press that had come to dub him “The Wrongway Corrigan of the Eisenhower Era.” Typical of Davison’s struggles in this harsh public light is the “Levittown Incident.” The account which follows comes from The Long Island Courier, August 4, 1955.
Wandering in the Levittown Wilderness
by Kerr Barabas
Levittown resident Harlan Davison, former executive assistant to Jonathan Blashette, three-legged president and CEO of Dandy-de-odor-o, Inc., had a little trouble making his way home on Tuesday night.
“We were in the middle of dinner,” reports Levittown resident Eddy Rubio, “my whole family and me — and all of the sudden the front door opens and in walks Mr. Davison. He goes straight to my favorite chair, kicks off his shoes and settles himself right down with a New York Newsday.”
It appears that Mr. Davison was unaware he had entered a Levittown bungalow that clearly was not his own.
This scene was repeated three additional times as Mr. Davison sought without success to find his own home amidst hundreds of look-alike dwellings, each with an identically landscaped front yard.
A postwar American dream for many had for Harlan Davison become a personal nightmare.
“It would help if I could remember my address,” a noticeably embarrassed Davison told police as he was being led away to look for his home.
Blashette could not be reached for comment regarding his erstwhile employee. A spokesman for Dandy-de-odor-o did say, “Davison never had trouble finding his office when he worked for us, but he once confused Barbara Bel Geddes with Nancy Olson at a product launch party, unfortunately in the presence of Barbara’s father Norman, who was being wooed to design packaging for a new deodorant product.”
24. “I’m not sure which is worse — having Davison here shambling things up, or having him out there where I can’t help him.” Jonathan Blashette to Andrew Bloor, 21 October 1955.
25. “Then hire him back and bring someone on board to look after him.” Andrew Bloor to Jonathan Blashette, 26 October 1955.
26. “Shall we set that fence aright?” Jonathan Blashette to Harlan Davison, 1 November, 1955 Davison Papers. The full text of the reconciliation correspondence follows.