“Treason doth never prosper: what's the reason?
Why if it prosper, none dare call it treason.”
And the taxpayers remained in their pastures, patiently chewing their cud and wondering what’s going to happen next.
This essay appeared in its original format on the author's website, http://h owarddenson.webs.com/apps/blog/
Indie Authors Shaking the Pillars of Publishing
Reagen Dandridge Desilets
Over the last few years, the publishing world has begun to drastically change. As with the music industry in recent times, people are beginning to no longer need large firms to get published. With the rise of the ebook and print-on-demand services, a writer can now circumvent the traditional system and release their work directly to the public themselves. Indie writers like John Locke, who have sold over 1 million ebooks this year without an agent or publisher, have really begun to raise some eyebrows. There are writers, like Nina Paley, who have had great success publishing without leaning on copyright laws, and, recently, liberty activist and author Tarrin P. Lupo holds the top rated book on Amazon Kindle in the Historical Fiction for his novel, Pirates of Savannah. This kind of success was unheard of until just a few years ago. With all the available resources online for helping authors self-publish, as well as the ability to engage in social networking, these new authors are able to compete with the large publishing firms unlike ever before.
There are a lot of methods to self-publish, but how difficult is it really and what are some of the issues, and risks and rewards of putting oneself out there? There isn’t a right or wrong in this – as mentioned, there are very successful self-published authors and there are others that don’t make it so well. Some issues that can hamper an author are lack of editing, the wrong cover art and improper formatting; however, social and local networking are great ways to find people that have the know-how and skill to help with those concerns. There are several services to choose from to print books as well as services to create all the formats needed to sell ebooks. But, what are some of the unseen obstacles that current and potential self-published authors face on a regular basis? How does it impact the very idea of free press and free speech?
One of the first things that are needed by an author to self-publish is an International Standard Book Number, better known as an ISBN. It’s not required in some cases with ebooks but to maximize your sales and get listed in large name distributors and retailers, an author really does need one. In order to get one, the author has to go to the only company allowed to sell them in the United States, Bowker. I suppose the idea is that it is easier to have one company managing the numbers, but a closer look reveals that, as usual, a monopoly creates a stifling environment that encourages price gouging and poor customer service. Self-publishing authors face expenses that can be very draining, especially in regards to getting one or more skilled editors. However, when the author goes to purchase an ISBN in preparation for publishing, they discover that one single number is $125.00! And to add to that, if the author intends to sell in print and in ebook forms, then they will need two separate numbers for the same title. Granted, the more numbers one can buy at once, the lower the cost of each number, but if someone has a hard time coming up with the money for a single number then the idea of buying in bulk becomes daunting. In the world of self-publishing, one can get ISBNs relatively inexpensively from others that buy in bulk, such as the aforementioned printing and ebook companies online, but they usually restrict how and where you can sell since they are in a sense, the “publisher”. It is possible to find others in the field of self-publishing that have been able to get large numbers of ISBNs in bulk and they are willing to sell at a much reduced rate as well. However, they may or may not have the distributing restrictions that the other companies do. There is a chance that anyone providing ISBNs as the publishing imprint would be held liable for something printed, so they will have the option to, essentially, censor what they choose to allow.
This entire process is draining and discouraging to those that wish to publish and it is not necessary. It is not unreasonable that a free market would agree to use and maintain the option for a standard of numbers to increase sales avenues. An example of this is in the world of computers (please note, it’s not a truly free market, but this is an example of how we can see it work). The personal computer is an open source product that can be built by a manufacturer or by someone with the know how in their own home. It can be loaded with software built by a variety of companies and it can also be run on open source operating systems with the ability for the user to change the code and republish for use by others. The other option is the Mac, which is severely closed source and leaves the user with little options for variety and customization. Mac does a good job making up for it, but in the end, it’s not enough. There are rises in compatible software so that a basic “standard” can be more easily achieved, improving their own chances on the market.
So why isn’t there another option to purchase ISBNs? Because the government granted the monopoly. Clearly, this presents a problem with the idea of “freedom of the press” and indeed, “freedom of speech” as well. Perhaps, with the emergence of a large number of self-publishing authors, it would be best if the government stepped aside and allowed the market to regulate itself. This would help loosen the burden on potential authors and publishers and allow this avenue to be more open and available.
There are other things for the self-published author to consider as well and that is the idea of “intellectual property.” The common theme is that the author retains all rights (and illustrator and commentators if such is included in the book). There are some real questions about whether or not intellectual property laws really protect the authors, artists, musicians, etc. A common question is “ Did William Shakespeare suffer any income loss without the protection of intellectual property and copyright laws? ” Since we are still reading and creating with the use of his works centuries later, it would appear not. Would he want the use and adaptation of his works reduced for the idea of gaining permission from a publishing agent or company first? Well, that answer can’t be known but it is hard to imagine he would have wanted his works contained and restricted.
Another example for modern times is the cancellation of the series Firefly. The original network, FOX, aired it poorly and it wasn’t received very well as a result. However, the show’s creator, artists, actors and writers didn’t give up, and soon after, the movie Serenity was released. The ‘franchise’ continues to grow, more than half a decade later on the steam of fans, unwilling to let such a good idea die with FOX’s refusal to release or sell rights to it. How is FOX protecting those that put in their blood, sweat, and tears by doing this? They aren’t. Plain and simple.
So what are some other options that authors can take if they so choose? Here are some ideas:
Creative Commons – CC is a comfortable jumping board for most people wanting to get away from the stifling world of copyright laws. The author/artist can better control how their work is shared and it is legit in the eyes of the law. See more at http://creativecommons.org/
Copyleft – Copyleft is a broad term used to describe anything but copyright.
Copyheart – Copyheart is one way you can label your work to show love and appreciation. See more at http://copyheart.org/