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Many introverts are also “highly sensitive,” which sounds poetic, but is actually a technical term in psychology. If you are a sensitive sort, then you’re more apt than the average person to feel pleasantly overwhelmed by Beethoven’s “Moonlight Sonata” or a well-turned phrase or an act of extraordinary kindness. You may be quicker than others to feel sickened by violence and ugliness, and you likely have a very strong conscience. When you were a child you were probably called “shy,” and to this day feel nervous when you’re being evaluated, for example when giving a speech or on a first date. Later we’ll examine why this seemingly unrelated collection of attributes tends to belong to the same person and why this person is often introverted. (No one knows exactly how many introverts are highly sensitive, but we know that 70 percent of sensitives are introverts, and the other 30 percent tend to report needing a lot of “down time.”)

All of this complexity means that not everything you read in Quiet will apply to you, even if you consider yourself a true-blue introvert. For one thing, we’ll spend some time talking about shyness and sensitivity, while you might have neither of these traits. That’s OK. Take what applies to you, and use the rest to improve your relationships with others.

Having said all this, in Quiet we’ll try not to get too hung up on definitions. Strictly defining terms is vital for researchers whose studies depend on pinpointing exactly where introversion stops and other traits, like shyness, start. But in Quiet we’ll concern ourselves more with the fruit of that research. Today’s psychologists, joined by neuroscientists with their brain-scanning machines, have unearthed illuminating insights that are changing the way we see the world—and ourselves. They are answering questions such as: Why are some people talkative while others measure their words? Why do some people burrow into their work and others organize office birthday parties? Why are some people comfortable wielding authority while others prefer neither to lead nor to be led? Can introverts be leaders? Is our cultural preference for extroversion in the natural order of things, or is it socially determined? From an evolutionary perspective, introversion must have survived as a personality trait for a reason—so what might the reason be? If you’re an introvert, should you devote your energies to activities that come naturally, or should you stretch yourself, as Laura did that day at the negotiation table?

The answers might surprise you.

If there is only one insight you take away from this book, though, I hope it’s a newfound sense of entitlement to be yourself. I can vouch personally for the life-transforming effects of this outlook. Remember that first client I told you about, the one I called Laura in order to protect her identity?

That was a story about me. I was my own first client.

* Answer key: exercise: extroverts; commit adultery: extroverts; function well without sleep: introverts; learn from our mistakes: introverts; place big bets: extroverts; delay gratification: introverts; be a good leader: in some cases introverts, in other cases extroverts, depending on the type of leadership called for; ask “what if”: introverts.

* Sir Isaac Newton, Albert Einstein, W. B. Yeats, Frédéric Chopin, Marcel Proust, J. M. Barrie, George Orwell, Theodor Geisel (Dr. Seuss), Charles Schulz, Steven Spielberg, Larry Page, J. K. Rowling.

* This is an informal quiz, not a scientifically validated personality test. The questions were formulated based on characteristics of introversion often accepted by contemporary researchers.

Part One

THE EXTROVERT IDEAL

1

THE RISE OF THE “MIGHTY LIKEABLE FELLOW”: How Extroversion Became the Cultural Ideal

Strangers’ eyes, keen and critical.

Can you meet them proudly—confidently—without fear?

PRINT ADVERTISEMENT FOR WOODBURY’S SOAP, 1922

The date: 1902. The place: Harmony Church, Missouri, a tiny, dot-on-the-map town located on a floodplain a hundred miles from Kansas City. Our young protagonist: a good-natured but insecure high school student named Dale.

Skinny, unathletic, and fretful, Dale is the son of a morally upright but perpetually bankrupt pig farmer. He respects his parents but dreads following in their poverty-stricken footsteps. Dale worries about other things, too: thunder and lightning, going to hell, and being tongue-tied at crucial moments. He even fears his wedding day: What if he can’t think of anything to say to his future bride?

One day a Chautauqua speaker comes to town. The Chautauqua movement, born in 1873 and based in upstate New York, sends gifted speakers across the country to lecture on literature, science, and religion. Rural Americans prize these presenters for the whiff of glamour they bring from the outside world—and their power to mesmerize an audience. This particular speaker captivates the young Dale with his own rags-to-riches tale: once he’d been a lowly farm boy with a bleak future, but he developed a charismatic speaking style and took the stage at Chautauqua. Dale hangs on his every word.

A few years later, Dale is again impressed by the value of public speaking. His family moves to a farm three miles outside of Warrensburg, Missouri, so he can attend college there without paying room and board. Dale observes that the students who win campus speaking contests are seen as leaders, and he resolves to be one of them. He signs up for every contest and rushes home at night to practice. Again and again he loses; Dale is dogged, but not much of an orator. Eventually, though, his efforts begin to pay off. He transforms himself into a speaking champion and campus hero. Other students turn to him for speech lessons; he trains them and they start winning, too.

By the time Dale leaves college in 1908, his parents are still poor, but corporate America is booming. Henry Ford is selling Model Ts like griddle cakes, using the slogan “for business and for pleasure.” J.C. Penney, Woolworth, and Sears Roebuck have become household names. Electricity lights up the homes of the middle class; indoor plumbing spares them midnight trips to the outhouse.

The new economy calls for a new kind of man—a salesman, a social operator, someone with a ready smile, a masterful handshake, and the ability to get along with colleagues while simultaneously outshining them. Dale joins the swelling ranks of salesmen, heading out on the road with few possessions but his silver tongue.

Dale’s last name is Carnegie (Carnagey, actually; he changes the spelling later, likely to evoke Andrew, the great industrialist). After a few grueling years selling beef for Armour and Company, he sets up shop as a public-speaking teacher. Carnegie holds his first class at a YMCA night school on 125th Street in New York City. He asks for the usual two-dollars-per-session salary for night school teachers. The Y’s director, doubting that a public-speaking class will generate much interest, refuses to pay that kind of money.

But the class is an overnight sensation, and Carnegie goes on to found the Dale Carnegie Institute, dedicated to helping businessmen root out the very insecurities that had held him back as a young man. In 1913 he publishes his first book, Public Speaking and Influencing Men in Business. “In the days when pianos and bathrooms were luxuries,” Carnegie writes, “men regarded ability in speaking as a peculiar gift, needed only by the lawyer, clergyman, or statesman. Today we have come to realize that it is the indispensable weapon of those who would forge ahead in the keen competition of business.”