Atterbury got to liking me and Buck and he begun to throw on the canvas for us some of the schemes that had caused his hair to evacuate. He had one scheme for starting a National bank on $45 that made the Mississippi Bubble look as solid as a glass marble. He talked this to us for three days, and when his throat was good and sore we told him about the roll we had. Atterbury borrowed a quarter from us and went out and got a box of throat lozenges and started all over again. This time he talked bigger things, and he got us to see 'em as he did. The scheme he laid out looked like a sure winner, and he talked me and Buck into putting our capital against his burnished dome of thought. It looked all right for a kid-gloved graft. It seemed to be just about an inch and a half outside of the reach of the police, and as money-making as a mint. It was just what me and Buck wanted—a regular business at a permanent stand, with an open air spieling with tonsilitis on the street corners every evening.
So, in six weeks you see a handsome furnished set of offices down in the Wall Street neighborhood, with "The Golconda Gold Bond and Investment Company" in gilt letters on the door. And you see in his private room, with the door open, the secretary and treasurer, Mr. Buckingham Skinner, costumed like the lilies of the conservatory, with his high silk hat close to his hand. Nobody yet ever saw Buck outside of an instantaneous reach for his hat.
And you might perceive the president and general manager, Mr. R. G. Atterbury, with his priceless polished poll, busy in the main office room dictating letters to a shorthand countess, who has got pomp and a pompadour that is no less than a guarantee to investors.
Busy in the main office room dictating letters to a shorthand countess.
There is a bookkeeper and an assistant, and a general atmosphere of varnish and culpability.
At another desk the eye is relieved by the sight of an ordinary man, attired with unscrupulous plainness, sitting with his feet up, eating apples, with his obnoxious hat on the back of his head. That man is no other than Colonel Tecumseh (once "Parleyvoo") Pickens, the vice-president of the company.
"No recherché rags for me," I says to Atterbury, when we was organizing the stage properties of the robbery. "I'm a plain man," says I, "and I do not use pajamas, French, or military hair-brushes. Cast me for the role of the rhinestone-in-the-rough or I don't go on exhibition. If you can use me in my natural, though displeasing form, do so."
"Dress you up?" says Atterbury; "I should say not! Just as you are you're worth more to the business than a whole roomful of the things they pin chrysanthemums on. You're to play the part of the solid but disheveled capitalist from the Far West. You despise the conventions. You've got so many stocks you can afford to shake socks. Conservative, homely, rough, shrewd, saving—that's your pose. It's a winner in New York. Keep your feet on the desk and eat apples. Whenever anybody comes in eat an apple. Let 'em see you stuff the peelings in a drawer of your desk. Look as economical and rich and rugged as you can."
I followed out Atterbury's instructions. I played the Rocky Mountain capitalist without ruching or frills. The way I deposited apple peelings to my credit in a drawer when any customers came in made Hetty Green look like a spendthrift. I could hear Atterbury saying to victims, as he smiled at me, indulgent and venerating, "That's our vice-president, Colonel Pickens … fortune in Western investments … delightfully plain manners, but … could sign his check for half a million … simple as a child … wonderful head … conservative and careful almost to a fault."
"That's our vice-president, Colonel Pickens."
Atterbury managed the business. Me and Buck never quite understood all of it, though he explained it to us in full. It seems the company was a kind of cooperative one, and everybody that bought stock shared in the profits. First, we officers bought up a controlling interest—we had to have that—of the shares at 50 cents a hundred—just what the printer charged us—and the rest went to the public at a dollar each. The company guaranteed the stockholders a profit of ten per cent. each month, payable on the last day thereof.
When any stockholder had paid in as much as $100, the company issued him a Gold Bond and he became a bondholder. I asked Atterbury one day what benefits and appurtenances these Gold Bonds was to an investor more so than the immunities and privileges enjoyed by the common sucker who only owned stock. Atterbury picked up one of them Gold Bonds, all gilt and lettered up with flourishes and a big red seal tied with a blue ribbon in a bowknot, and he looked at me like his feelings was hurt.
"My dear Colonel Pickens," says he, "you have no soul for Art. Think of a thousand homes made happy by possessing one of these beautiful gems of the lithographer's skill! Think of the joy in the household where one of these Gold Bonds hangs by a pink cord to the what-not, or is chewed by the baby, caroling gleefully upon the floor! Ah, I see your eye growing moist, Colonel—I have touched you, have I not?"
"You have not," says I, "for I've been watching you. The moisture you see is apple juice. You can't expect one man to act as a human cider-press and an art connoisseur too."
Atterbury attended to the details of the concern. As I understand it, they was simple. The investors in stock paid in their money, and—well, I guess that's all they had to do. The company received it, and—I don't call to mind anything else. Me and Buck knew more about selling corn salve than we did about Wall Street, but even we could see how the Golconda Gold Bond Investment Company was making money. You take in money and pay back ten per cent. of it; it's plain enough that you make a clean, legitimate profit of 90 per cent., less expenses, as long as the fish bite.
Atterbury wanted to be president and treasurer too, but Buck winks an eye at him and says: "You was to furnish the brains. Do you call it good brain work when you propose to take in money at the door, too? Think again. I hereby nominate myself treasurer ad valorem, sine die, and by acclamation. I chip in that much brain work free. Me and Pickens, we furnished the capital, and we'll handle the unearned increment as it incremates."
It costs us $500 for office rent and first payment on furniture; $1,500 more went for printing and advertising. Atterbury knew his business. "Three months to a minute we'll last," says he. "A day longer than that and we'll have to either go under or go under an alias. By that time we ought to clean up $60,000. And then a money belt and a lower berth for me, and the yellow journals and the furniture men can pick the bones."
Our ads. done the work. "Country weeklies and Washington hand-press dailies, of course," says I when we was ready to make contracts.
"Man," says Atterbury, "as its advertising manager you would cause a Limburger cheese factory to remain undiscovered during a hot summer. The game we're after is right here in New York and Brooklyn and the Harlem reading-rooms. They're the people that the street-car fenders and the Answers to Correspondents columns and the pickpocket notices are made for. We want our ads. in the biggest city dailies, top of column, next to editorials on radium and pictures of the girl doing health exercises."
Pretty soon the money begins to roll in. Buck didn't have to pretend to be busy; his desk was piled high up with money orders and checks and greenbacks. People began to drop in the office and buy stock every day.
Most of the shares went in small amounts—$10 and $25 and $50, and a good many $2 and $3 lots. And the bald and inviolate cranium of President Atterbury shines with enthusiasm and demerit, while Colonel Tecumseh Pickens, the rude but reputable Crœsus of the West, consumes so many apples that the peelings hang to the floor from the mahogany garbage chest that he calls his desk.