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When I speak of the unwritten rules of Englishness, therefore, I am clearly not suggesting that such rules are universally obeyed in English society, or that no exceptions or deviations will be found. That would be ludicrous. My claim is only that these rules are 'normal and usual' enough to be helpful in understanding and defining our national character.

Often, exceptions and deviations may help to 'prove' (in the correct sense of 'test') a rule, in that the degree of surprise or outrage provoked by the deviation provides an indication of its importance, and the 'normality' of the behaviour it prescribes. Many of the pundits conducting premature post-mortems on Englishness make the fundamental mistake of citing breaches of the traditional rules of Englishness (such as, say, the unsportsmanlike behaviour of a footballer or cricketer) as evidence for their diagnosis of death, while ignoring public reaction to such breaches, which clearly shows that they are regarded as abnormal, unacceptable and un-English.

THE NATURE OF CULTURE

My analysis of Englishness will focus on rules, as I believe this is the most direct route to the establishment of a 'grammar' of Englishness. But given the very broad sense in which I am using the term 'rule', my search for the rules of Englishness will effectively involve an attempt to understand and define English culture. This is another term that requires definition: by 'culture' I mean the sum of a social group's patterns of behaviour, customs, way of life, ideas, beliefs and values.

I am not implying by this that I see English culture as a homogeneous entity - that I expect to find no variation in behaviour patterns, customs, beliefs, etc. - any more than I am suggesting that the 'rules of Englishness' are universally obeyed. As with the rules, I expect to find much variation and diversity within English culture, but hope to discover some sort of common core, a set of underlying basic patterns that might help us to define Englishness.

At the same time, I am conscious of the wider danger of cross-cultural 'ethnographic dazzle' - of blindness to the similarities between the English and other cultures. When absorbed in the task of defining a 'national character', it is easy to become obsessed with the distinctive features of a particular culture, and to forget that we are all members of the same species.4 Fortunately, several rather more eminent anthropologists have provided us with lists of 'cross-cultural universals' - practices, customs and beliefs found in all human societies - which should help me to avoid this hazard. There is some lack of consensus on exactly what practices, etc. should be included in this category (but then, when did academics ever manage to agree on anything?)5 For example, Robin Fox gives us the following:

Laws about property, rules about incest and marriage, customs of taboo and avoidance, methods of settling disputes with a minimum of bloodshed, beliefs about the supernatural and practices relating to it, a system of social status and methods of indicating it, initiation ceremonies for young men, courtship practices involving the adornment of females, systems of symbolic body ornament generally, certain activities set aside for men from which women are excluded, gambling of some kind, a tool- and weapons-making industry, myths and legends, dancing, adultery and various doses of homicide, suicide, homosexuality, schizophrenia, psychoses and neuroses, and various practitioners to take advantage of or cure these, depending on how they are viewed.

George Peter Murdoch provides a much longer and more detailed list of universals,6 in convenient alphabetical order, but less amusingly phrased:

Age-grading, athletic sports, bodily adornment, calendar, cleanliness training, community organisation, cooking, cooperative labour, cosmology, courtship, dancing, decorative art, divination, division of labour, dream interpretation, education, eschatology, ethics, ethnobiology, etiquette, faith-healing, family, feasting, fire-making, folklore, food taboos, funeral rites, games, gestures, gift-giving, government, greetings, hairstyles, hospitality, housing, hygiene, incest taboos, inheritance rules, joking, kin-groups, kinship nomenclature, language, law, luck superstition, magic, marriage, mealtimes, medicine, modesty concerning natural functions, mourning, music, mythology, numerals, obstetrics, penal sanctions, personal names, population policy, postnatal care, pregnancy usages, property rights, propitiation of supernatural beings, puberty customs, religious rituals, residence rules, sexual restrictions, soul concepts, status differentiation, surgery, tool making, trade, visiting, weaning and weather control.

While I am not personally familiar with every existing human culture, lists such as these will help to ensure that I focus specifically, for example, on what is unique or distinctive about the English class system, rather than the fact that we have such a system, as all cultures have 'a system of social status and methods of indicating it'. This may seem a rather obvious point, but it is one that other writers have failed to recognize,7 and many also regularly commit the related error of assuming that certain characteristics of English culture (such as the association of alcohol with violence) are universal features of all human societies.

RULE MAKING

There is one significant omission from the above lists,8 although it is clearly implicit in both and that is 'rule making'. The human species is addicted to rule making. Every human activity, without exception, including natural biological functions such as eating and sex, is hedged about with complex sets of rules and regulations, dictating precisely when, where, with whom and in what manner the activity may be performed. Animals just do these things; humans make an almighty song and dance about it. This is known as 'civilization'.

The rules may vary from culture to culture, but there are always rules. Different foods may be prohibited in different societies, but every society has food taboos. We have rules about everything. In the above lists, every practice that does not already contain an explicit or implicit reference to rules could be preceded by the words 'rules about' (e.g. rules about gift-giving, rules about hairstyles, rules about dancing, greetings, hospitality, joking, weaning, etc.). My focus on rules is therefore not some strange personal whim, but a recognition of the importance of rules and rule making in the human psyche.

If you think about it, we all use differences in rules as a principal means of distinguishing one culture from another. The first thing we notice when we go on holiday or business abroad is that other cultures have 'different ways of doing things', by which we usually mean that they have rules about, say, food, mealtimes, dress, greetings, hygiene, trade, hospitality, joking, status-differentiation, etc., which are different from our own rules about these practices.

GLOBALIZATION AND TRIBALIZATION

Which brings us, inevitably, to the problem of globalization. During the research for this book, I was often asked (by members of the chattering classes) what was the point in my writing about Englishness, or indeed any other national identity, when the inexorable spread of American cultural imperialism would soon make this an issue of purely historical interest? Already, I was told, we are living in a dumbed-down, homogenized McWorld, in which the rich tapestry of diverse and distinctive cultures is being obliterated by the all-consuming consumerism of Nike, Coca-Cola, McDonald's, Disney and other multinational capitalist giants.

Really? As a fairly typical Guardian-reading, left-liberal product of the anti-Thatcher generation, I have no natural sympathy for corporate imperialists, but as a professional observer of sociocultural trends, I am obliged to report that their influence has been exaggerated - or rather, misinterpreted. The principal effect of globalization, as far as I can tell, has been an increase in nationalism and tribalism, a proliferation of struggles for independence, devolution and self-determination and a resurgence of concern about ethnicity and cultural identity in almost all parts of the world, including the so-called United Kingdom.