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Marketing In Cultures
Бизнес

Marketing In Cultures

Автор: Wolliams D.
Язык: английский
Статус: Закончена
полная версия

The authors of this text show how we can understand different markets and customer needs in a wide range of cultural contexts. They also show that culture is the dominant factor that pervades all relationships and...
15 Questions About Online Advertising
Бизнес, Маркетинг и реклама

15 Questions About Online Advertising

Автор: Moruzzi Massimo
Серия: 15 Questions #1
Язык: английский
Год: 2015
Статус: Закончена
полная версия

#NOT a real book (Just a screed) The real question of course is: Does online advertising work? Unfortunately, it's impossible to give a simple answer to this apparently straightforward question. For starters, this is not a single question,...